10 Tips For Maintaining A Killer Blog
A blog consists of frequently, new posts or sometimes called articles, in reverse chronological order. So basically, the latest post appears first on a page. Plus, a blog allows for reader engagement. There’s usually a section at the bottom of the blog post for readers to comment and have further discussions with other readers.
Here are some tips for you to help you maintain an interesting, relevant and reader-friendly blog that adds real value to your websites.
1. DESCRIBE THE BLOG RIGHT, RIGHT FROM THE START
Think about what you’re going to blog about and write it down in a few short sentences. This description will help you stay aligned when you write posts and let your readers know what they to expect.
2. CREATE A SCHEDULE
Schedules work. They keep you on track and focused. They give you structure and goals. If you’ve ever run a race, you know that having a training schedule (and sticking to it) is critical to success. So set a schedule that works for you (publish a new post once a week, twice a week, once every two weeks) and stick to it.
3. OPTIMIZE YOUR BLOG FOR SEO
A huge incentive for adding a blog to your site is to have organic content that brings visitors to the site (without paying for them). When you add a blog to your site, you’re adding fresh content that can bring organic traffic, but only if search engines notice the content.
You know your audience better than anyone else, so keep them in mind as you write your blog posts. Write about things they care about. If you have a company Facebook page, look here to find topics to write about
Take a few moments to plan your post
Once you have a great idea for a post, write the first draft. Some people like to start with the title and then work on the paragraphs. Other people like to start with subtitles and go from there. Choose the method that works for you.
Don’t forget to add images
Be sure to include a few high-quality images in your blog. Images break up the text and make it more readable. They can also convey emotions or ideas that are hard to put into words.
Edit carefully before posting
Once you’re happy with the text, put it aside for a day or two, and then re-read it. You’ll probably find a few things you want to add, and a couple more that you want to remove. Have a friend or colleague look it over to make sure there are no mistakes. When your post is error-free, set it up in your blog and publish.
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